May 2014 Profit Report: $557

Shane Labs June 5, 2014 2

(Every month I reveal stats about my side projects, which includes how much I’ve earned. The info below is slightly censored. For the full financial figures, sign up in the sidebar to the right)

Best month ever! $557 for this month is the highest I’ve earned in any one month. I think I must be doing something right!

The successful month comes at a surprise for me because the revenue is not coming from where I thought it would. I had been spending most of my time promoting AmpedSense, but no sales came from that (bummer!).  Most of the income came from EasyDbs sales and from this site (HostGator had another hiccup, and whenever that happens people flock to this article, which gives me affiliate earnings when someone signs up with my host).

AmpedSense isn’t working out how I had anticipated. This month I completed some helpful videos, and it didn’t seem to have an effect. I also had a mentor point me to the direction of this article about creating email courses and suggest that I do it. Well I’ve done it, here’s the email course, but Google Adwords won’t let me advertise with them since it’s about one of their products, and I’ve had little luck so far with Facebook, Bing, and Twitter advertising. Any suggestions from you?

AmpedSense Facebook Ad

The ad I have been running in Facebook

I have found in the past that lots of my sites get more exposure as time goes on and I leave them alone. So I may just calm down on AmpedSense and focus on a few other things this next month.

This month I didn’t do much work on any of my other side projects, including this site. Here are the summary numbers:

May 2014 Profit Report

Monthly stats from my side projects – sign up to the right to get the uncensored numbers

(You should be aware I’m excluding the expense of web hosting in that chart. At $5 per month, I feel like my web host cost is negligible and hard to split between that many sites.)

Compared to last month, traffic went down by about 11,000 visitors, and profit increased about $300.

I had set a goal at the beginning of the year to be at $1k/month by July, which means I really have to crank it this next month. It’s going to be hard to reach, but regardless I do feel like I’m headed in the right direction.

Did you miss any articles?

If you haven’t been to my blog in a while, here’s what I posted this month:

Any questions, suggestions, or feedback about this breakdown? Would love to hear from you with a comment below!

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2 Comments »

  1. Andy June 16, 2014 at 5:25 pm - Reply

    Hey Shane, I really like your approach of building out “real” side projects as opposed to many of the niche SEO sites that I see people building. It plays to your strengths as a developer and lets you take home more per sale [as opposed to being an affiliate].

    If you havent come across him before, you should check out Patrick McKenzie’s writings [Patio11 on twitter] as he is a developer who has become an expert on marketing software and really understands both sides of the business.

    I also had some thoughts on EasyDBs, if you dont mind me sharing.

    When I think of databases, I think of something like postgresql, not census data. So when I was reading over your site the first time, it took me awhile to figure out what exactly was being offered. The value is in being able to easily access and utilize the zip code and name information, not that it is a “database.” I think if you re-work you copy to be more clear about why somebody would want this and what they are actually getting that you would be able to convert many more visitors.

    Also, I would strongly recommend putting a clear call to action on the homepage, directing your visitors to the sales page.

    Im not sure what your traffic is for that specific site, and while it likely isnt enough to get statistically significant results on tests covering small changes, I think it is likely enough to AB test significant changes to your sales copy, and this is definitely the easiest route to go to increasing your earnings.

    Hope that helps, and good luck with everything. I will be following along 🙂

    • Shane Labs June 18, 2014 at 12:52 pm - Reply

      Hey Andy –

      Thanks for the input! It’s good feedback knowing that EasyDbs doesn’t make it clear I’m selling database data, not a database system. That site is pretty ancient actually, and is in need of fresh coat of paint. If it continues to get sales I’ll be revamping it, taking into account your suggestions.

      And yes, I am a fan of Patrick / Patio11’s stuff, but haven’t read any of his stuff in a while, perhaps it’s time for a refresher.

      Thanks again, and good luck in your pareto projects!

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